Thursday 31 October 2013

Type- Production & Distribution

Typography is language/ speech made visual. 

Typography had to of started from somewhere, no one can actually state when language began but it was around 3200 BC 

The first alphabets consisted of voules and contstants to represent certain sounds. The first alphabet was a greek alphabet that got developed it then turned into latin. 

Pictorgrams developed into symobs then an alphabet that we could all use to make it easier. 

If the first and last letters are right in a sentence we can understand it, we have a durable language. 


(1450) Gutenberg- made the first printing press. 

This was the origin and definition of typography and how we see it now, this is also how wood block developed. Some people like to call him the Grandfather of type, but people forget that 300 years before this was developed China was already using woodblock type. This was where many typefaces developed. 

'Language sounds different, so language looks different' 

William Foster 
  • Biggest impact of type within Britain 
  • Influenced the need for type
  • Introduced the elementary education act 
  • Up until William Foster introduced schools and education reading was a privilege and was only really taught to the wealthy
(1919) Walter Gropius
  • Gropuis introduced type as a broader design process 
  • He showed us the need for hand drawn type and making it more decorative 
  • The typewriter was created for the masses and to make type quicker
(1919-1933) Bauhaus 
  • Bauhaus introduced the modernist way of thinking
  • Designing set design and furniture
  • Mass production
  • Birthpace of modern design and education 
  • Merging of the arts and crafts movement
Max Miendinger 
  • The creater of Helvetica 
  • Helvetica was an expression of modernism 
  • He designed it as a brand/ identity 
  • Helvetica is still an ongoing font that can get updated, it got updated in 2003
1982- Arial
  • In 1982 Arial came out, the rip of version of Helvetica 
  • Exactly 25 years of Helvetica being out Arial was then realised 

1990- Tim Berners
  • The creator of the Internet
  • First idea of a browser 
  • Gave it away for free
1995- Bill Gates 
  • Invented internet explorer
  • The way we communicate 
  • This had a huge impact on the way we use language 
From this lecture I also learnt how much Microsoft have controlled type, I found this lecture interesting and I found out things that I didn't previously know. 








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